Data protection
Responsible for data processing:
LOFTEX GmbH
Gottlieb-Daimler-Straße 16
28237 Bremen
Phone: +49 (0) 4 21/3 86 50 – 0
E-mail: info(at)loftex.de
We appreciate your interest in our online shop. The protection of your privacy is very important to us. Below we inform you in detail about the handling of your data.
1. Access data and hosting
You can visit our website without giving any personal information. Each time a web page is visited, the web server merely stores a so-called server log file automatically, which, for example, contains the name of the requested file, your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access.
These access data are evaluated exclusively for the purpose of ensuring a trouble-free operation of the site as well as the improvement of our service. This serves the preservation of our legitimate interests, which predominate in consideration of interests, in a correct presentation of our service in accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO. All access data will be deleted no later than seven days after the end of your page visit.
Hosting services by a third party
Within the framework of a processing on our behalf, a third party provider provides the services for hosting and displaying the website. This serves the preservation of our legitimate interests, which predominate in consideration of interests, in a correct presentation of our service. All data collected as part of the use of this website or in the forms provided in the online shop as described below will be processed on its servers. Processing on other servers takes place only in the framework explained here.
This service provider is located within a country of the European Union or the European Economic Area.
2. Data collection and use for contract execution and opening a customer account
Obligatory fields are marked as such, since in these cases, we need the mandatory data for the contract, as well as to process your contact or when opening the customer account since without their specification, the order and / or opening the account, or cannot send the contact. The collected data is shown in the respective input forms. We use the data communicated by you in accordance with Art. 6 para. 1 sentence 1 lit. b DSGVO for contract handling and processing of your inquiries. After completion of the contract or deletion of your customer account, your data will be restricted for further processing and deleted after expiry of the tax and commercial retention periods, unless you have expressly consented to a further use of your data or we reserve the right to further data use, which is legally permitted and about which we inform you in this statement. The deletion of your customer account is possible at any time and can be ordered either by a message to the contact option given below or via a designated function in the customer account.
3. Data transfer
For fulfillment of the contract pursuant to Art. 6 para. 1 sentence 1 lit. b DSGVO, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the order process, we will forward the payment data collected to the payment institution responsible for the payment and any payment service providers commissioned by us to the selected payment service. In part, the selected payment service providers collect these data themselves, as long as you create an account there. In this case, you must log in to the payment service provider with your access data during the ordering process. In this respect, the privacy policy of the respective payment service provider applies.
4. E-mail-Newsletter und Advertising by Mail
E-mail advertising with registration for the newsletter
If you subscribe to our newsletter, we will use the data required or separately provided by you to regularly send you our e-mail newsletter based on your consent in accordance with Art. 6 para. 1 sentence 1 lit. to send a DSGVO.
Unsubscribing from the newsletter is possible at any time and can be done either by a message to the contact option described below or via a dedicated link in the newsletter. After unsubscribing, we will delete your e-mail address, unless you have expressly consented to the further use of your data or we reserve the right to further data use, which is permitted by law and about which we inform you in this statement.
The newsletter will be sent as part of a processing on our behalf by a service provider, to which we pass on your e-mail address.
This service provider is located within a country of the European Union or the European Economic Area.
Postal advertising and your right to object
In addition, we reserve the right to use your first and last name as well as your postal address for our own advertising purposes, e.g. for sending interesting offers and information about our products by post. This serves to safeguard our legitimate interests, which predominate in consideration of interests, in a promotional approach to our customers in accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO.
5. Integration of the Trusted Shops Trust Badge
To display our Trusted Shops quality seal and the collected reviews as well as the offer of Trusted Shops products for buyers after placing an order, the Trusted Shops Trust Badge is included on this website.
This serves to safeguard our legitimate interests, which predominate in consideration of interests, in the optimal marketing of our service pursuant to Art. 6 (1) sentence 1 lit. f DSGVO. The Trustbadge and the services advertised with it are offered by Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne.
When the trust badge is called, the web server automatically stores a so-called server log file, which is e.g. your IP address, date and time of retrieval, transmitted amount of data and the requesting provider (access data) contains and documents the access. These access data will not be evaluated and will be automatically overwritten within seven days after the end of your page visit.
Further personal data are only transferred to Trusted Shops, as far as you have consented to this, decide after the completion of an order for the use of Trusted Shops products or have already registered for the use. In this case, the contractual agreement between you and Trusted Shops applies.
6. Cookies and web analytics
In order to make the visit of our website attractive and to allow the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to safeguard our legitimate interests, which predominate in consideration of interests, in an optimized presentation of our service in accordance with Art. 6 (1) sentence 1 lit. f DSGVO. Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your device and allow us to recognize your browser the next time you visit it (persistent cookies). The duration of storage can be found in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for specific cases or in general. Each browser differs in the way it manages the cookie settings. This is described in the Help menu of each browser, which explains how to change your cookie settings. These can be found for the respective browser under the following links:
Internet Explorer™: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies
Safari™: https://support.apple.com/kb/ph21411?locale=de_DE
Chrome™: http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647
Firefox™ https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Opera™ : http://help.opera.com/Windows/10.20/de/cookies.html
Failure to accept cookies may limit the functionality of our website.
Use of etracker for web analysis
For website analysis, data are automatically collected and stored on this website using technologies from etracker GmbH (www.etracker.com), from which user profiles are created using pseudonyms. This serves to safeguard our legitimate interests, which predominate in consideration of interests, in an optimized presentation of our offer in in accordance with Art. 6 (1) sentence 1 lit. f DSGVO. In this regard, cookies can be used. The pseudonymised user profiles will not be merged with personal data about the bearer of the pseudonym without a specific, explicit consent. After expediency and the end of the use of eTracker by us, the data collected in this context will be deleted. You can object to the collection and storage of data at any time with effect for the future by clicking this link.
After your opposition, an opt-out cookie will be stored on your device. If you delete your cookies, you must click the link again.
Google Maps
This website uses Google Maps for the visual presentation of geographic information. Google Maps is operated by Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (hereafter: Google). This serves to safeguard our legitimate interests, which are predominant in consideration of interests, in order to optimize the presentation of our service as well as to make our locations easily accessible in accordance with Art. 6 para. 1 lit. f) GDPR.
When using Google Maps, Google transmits or processes data about the use of the Maps features by website visitors, including in particular the IP address and location data. We have no influence on this data processing.
Google is certified under the EU-US Privacy Shield. A current certificate can be viewed here. As a result of this agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.
In order to deactivate the service of Google Maps and thus prevent the transmission of data to Google, you must deactivate the Java Script function in your browser. In this case Google Maps can not be used or only partially used.
For more information about Google’s data processing, please refer to Google’s Privacy Policy. Google Maps Terms of Use provide detailed map service information.
Google reCAPTCHA
For the purpose of protection against misuse of our web forms as well as against spam, we use some of the forms on this website to use the company’s Google reCAPTCHA service. Google LLC, 1600 Amphitheater Parkway, Mountain View, CA 94043, United States (hereafter: Google) By Verification With manual input, this service prevents automated software (so-called bots) from performing abusive activity on the site. In accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO the preservation of our legitimate interests in the protection of our website against misuse as well as a trouble-free presentation of our online presence.
Google reCAPTCHA uses a code embedded in the website, a so-called JavaScript, as part of the review methods that allow an analysis of the use of the website by you, such as cookies. The automatically collected information about your use of this website, including your IP address, is usually transmitted to and stored by Google on servers in the United States. In addition, other cookies stored by Google services in your browser are evaluated by Google reCAPTCHA.
A readout or storage of personal data from the input fields of the respective form does not take place.
Google is certified under the EU-US Privacy Shield. A current certificate can be viewed here. As a result of this agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.
You can prevent the collection by Google of the data generated by the JavaScript or the cookie and related to your use of the website (including your IP address) as well as the processing of this data by Google, by executing in your browser settings of JavaScripts or the setting of cookies. Please note that this may limit the functionality of our web site for your use.
More information about Google’s privacy policy can be found here.
Our online presence on Facebook, Google, Instagram, Pinterest
Our presence on social networks and platforms facilitates a better, more active communication with our customers and prospects. We inform you about our products and ongoing promotions.
When you visit our online social media sites, your information may be collected and stored automatically for marketing research and promotional purposes. From these data so-called usage profiles are created using pseudonyms. These may be used to e.g. place advertisements inside and outside the platforms that are allegedly in line with your interests. For this purpose, cookies are usually used on your device. These cookies store visitor behavior and the interests of users. This serves in accordance with Art. 6 para. 1 lit. f. DSGVO the preservation of our legitimate interest in optimizing the representation of our service and effective communication with customers and interested parties. If you are asked by the respective social media platform operators for consent (consent) to the data processing, e.g. with the help of a checkbox, the legal basis for data processing is Art. 6 para. 1 lit. a GDPR.
As far as the aforementioned social media platforms are headquartered in the US, the following applies: For the US, a decision on appropriateness of the European Commission is available. This goes back to the EU-US Privacy Shield. A current certificate for the respective company can be viewed here.
The detailed information on the processing and use of the data by the providers on their pages and a contact and your rights and options to protect your privacy, in particular opt-out options, please refer to the below linked privacy policy of the provider. If you still need help in this regard, you can contact us.
Facebook: https://www.facebook.com/about/privacy/
Google/ YouTube: https://policies.google.com/privacy
Instagram: http://instagram.com/about/legal/privacy/
Pinterest: https://about.pinterest.com/de/privacy-policy
Objection possibility (opt-out):
Facebook: https://www.facebook.com/settings?tab=ads
Google/ YouTube: https://adssettings.google.com/authenticated
Instagram: http://instagram.com/about/legal/privacy/
Pinterest: https://www.pinterest.de/?next=/settings/
7. Sending evaluation reminders by e-mail
Evaluation reminder by Trusted Shops
If you have given us your explicit consent during or after your order in accordance with Art. 6 (1) sentence 1 lit. DSGVO, we will forward your e-mail address to Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne ( www.trustedshops.de), so that they send you a rating reminder by e-mail.
This consent can be withdrawn at any time by sending a message to the contact option described below or directly to Trusted Shops.
8. Contact and your rights
As a concerned party, you have the following rights:
- According to Art. 15 GDPR, the right to demand information on the personal data processed by us in the scope specified therein;
- According to Art. 16 GDPR, the right to demand immediate correction of incorrect or completed personal data stored by us;
- According to Art. 17 DSGVO the right to demand the deletion of your personal data stored by us, unless the further processing
– to exercise the right to freedom of expression and information;
– to fulfill a legal obligation;
– for reasons of public interest or
– to assert, exercise or defend legal claims is required; - According to Art. 18 DSGVO the right to demand the restriction of the processing of your personal data, as far as
– the accuracy of the data is disputed by you;
– the processing is unlawful, but you reject its deletion;
– we no longer need the data, but you need it to assert, exercise or defend legal claims or
– you filed an objection against the processing in accordance with Art. 21 GDPR; - According to Art. 20 DSGVO the right to receive your personal data provided to us in a structured, common and machine-readable format or to request the transfer to another person responsible;
- According to Art. 77 GDPR the right to complain to a supervisory authority. In general, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.
For questions about the collection, processing or use of your personal data, information, correction, blocking or deletion of data and revocation of granted consent or objection to a particular use of data, please contact us directly via the contact details in our imprint.
Right of objection
To the extent that we process personal data as explained above in order to safeguard our legitimate interests, which are predominant in consideration of interests, you can object to this processing with effect for the future. If the processing is for the purpose of direct marketing, you can exercise this right at any time as described above. Insofar as the processing takes place for other purposes, you have a right of objection only if there are reasons that arise from your particular situation.
After exercising your right to object, we will not further process your personal data for these purposes, unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or if the processing of the assertion, exercise or defense of Legal claims serves.
This does not apply if the processing is for direct marketing purposes. Then we will not process your personal data for this purpose.